MIT’s Media Presence: May Snapshot

MIT’s Media Presence: May Snapshot

MIT NEWS: 990,510 unique visitors; 1,463,009 page views
Top five countries: USA (49%), India (9%), UK (4%), Canada (3%), Germany (2%)

MIT DAILY AND MIT WEEKLY: 77,528 subscribers

NEWS COVERAGE
Top new outlets covering MIT most frequently, with numbers of May stories:

  1. Boston Globe (51)
  2. Forbes (48)
  3. Bloomberg (27)
  4. (tie) Financial Times, New York Times (16)
  5. (tie) Popular Science, TechCrunch (11)
  6. (tie) Washington Post, Fast Company, Wall Street Journal (10)

VIDEO: 1,521,514 views on YouTube

TWITTER: 1,855,594 impressions; 12,824 interactions; 1,216,204 followers
Top tweets:

  1. Star Wars Day: 47,000 impressions; 2,039 engagements
  2. Oreometer: 51,300 impressions; 1,427 engagements
  3. Soft assistive robotic wearables: 53,400 impressions; 1,140 engagements
  4. Congratulations, new alumni: 23,200 impressions; 1,070 engagements
  5. The undergraduate ceremony is happening now: 19,300 impressions; 1,042 engagements

FACEBOOK: 3,108,122 impressions; 35,880 interactions; 1,412,135 followers
Top posts:

  1. Congratulations, Class of 2022: 148,000 impressions; 6,190 engagements
  2. Ngozi Okonjo-Iweala address: 232,000 impressions; 4,980 engagements
  3. OneMIT ceremony livestream: 48,300 impressions: 6,371 engagements
  4. 2020 and 2021 special ceremony livestream: 37,600 impressions; 5,377 engagements
  5. Congratulations, new alumni: 54,600 impressions; 4,009 engagements

INSTAGRAM: 397,548 followers
Top posts:

  1. Scenes from #MIT2022: 5,710 engagements
  2. Graduates are arriving: 5,649 engagements
  3. Officially an MIT graduate(repost): 5,270 engagements
  4. Star Wars Day: 4,356 engagements
  5. Of all the sleepless nights …: 4,003 engagement

Data compiled by the MIT News Office.